{"id":3687,"date":"2017-11-13T17:23:55","date_gmt":"2017-11-13T16:23:55","guid":{"rendered":"https:\/\/www.archibat.com\/blog\/en\/?p=3687"},"modified":"2018-12-06T17:52:21","modified_gmt":"2018-12-06T16:52:21","slug":"a-sparkling-packaging","status":"publish","type":"post","link":"https:\/\/archibat.com\/blog\/en\/a-sparkling-packaging\/","title":{"rendered":"A sparkling packaging"},"content":{"rendered":"<p>A creative marketing team\u2019s strength lies in making attractive even those everyday things that normally would not shine on market shelves.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3585\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-13-tt-width-620-height-393-lazyload-0-crop-1-bgcolor-000000-except_gif-1.gif\" alt=\"\" width=\"1400\" height=\"887\" \/><br \/>\nRecently, one of the most creative, beautiful and smart designs ever comes from Belarus, where the country\u2019s largest electrical company, CS Electric, entrusted two artists, professional designer Angelina Pischikova and illustrator Anna Orlovskaya, with the task of creating a completely new packaging design that could differentiate their products from competitors.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3584\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-12-tt-width-620-height-394-lazyload-0-crop-1-bgcolor-000000-except_gif-1.jpg\" alt=\"\" width=\"620\" height=\"394\" \/><br \/>\nThe two artists drew inspiration from old physics books integrating diagrams of electrical circuits and illustrations of scientific experiments in the style of engravings. The final result is at once original and bizarre. Each light bulb of a different shape is identified with different insects, like a dragonfly, a beetle and a bee.Typography plays an important role in this design, while the decorations make the drawings even more realistic.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3582\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-10-tt-width-620-height-394-lazyload-0-crop-1-bgcolor-000000-except_gif-1.jpg\" alt=\"\" width=\"620\" height=\"394\" \/><br \/>\nThe idea of comparing the various shapes of light bulbs with insects originates from inventor Thomas Edison\u2019s words that a firefly is an ideal cold light source. These simple words inspired Angelina and Anna, who therefore were able to create this beautiful and surprising packaging.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3579\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-7-tt-width-620-height-930-lazyload-0-crop-1-bgcolor-000000-except_gif-1.jpg\" alt=\"\" width=\"620\" height=\"930\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3578\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-6-tt-width-620-height-394-lazyload-0-crop-1-bgcolor-000000-except_gif-1.jpg\" alt=\"\" width=\"620\" height=\"394\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3577\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-5-tt-width-620-height-394-lazyload-0-crop-1-bgcolor-000000-except_gif-1.jpg\" alt=\"\" width=\"620\" height=\"394\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3576\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-4-tt-width-620-height-394-lazyload-0-crop-1-bgcolor-000000-except_gif-1.jpg\" alt=\"\" width=\"620\" height=\"394\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3575\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-3-tt-width-620-height-392-lazyload-0-crop-1-bgcolor-000000-except_gif-1.jpg\" alt=\"\" width=\"620\" height=\"392\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3574\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-2-tt-width-620-height-394-lazyload-0-crop-1-bgcolor-000000-except_gif-1.jpg\" alt=\"\" width=\"620\" height=\"394\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3573\" src=\"https:\/\/www.archibat.com\/blog\/wp-content\/uploads\/2017\/10\/CS-Light-Bulbs-1-tt-width-620-height-394-lazyload-0-crop-1-bgcolor-000000-except_gif-1.jpg\" alt=\"\" width=\"620\" height=\"394\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A creative marketing team\u2019s strength lies in making attractive even those everyday things that normally would not shine on market shelves. Recently, one of the\u2026<\/p>\n","protected":false},"author":2,"featured_media":3573,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[498],"tags":[1414],"class_list":["post-3687","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-architecture-and-design","tag-product-packaging"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A sparkling packaging &#8211; ArchiBat Mag<\/title>\n<meta name=\"description\" content=\"When packaging meets creativity, it could be a sparkling result! look at this light bulb packaging, this is a genius idea !\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/archibat.com\/blog\/un-packaging-qui-fait-des-etincelles\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A sparkling packaging &#8211; ArchiBat Mag\" \/>\n<meta property=\"og:description\" content=\"When packaging meets creativity, it could be a sparkling result! 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